Our Social Experiments



It’s easy to believe we’ve mastered certain habits or think we’d act a certain way because we’ve read the right books or learnt the “right” lessons. But the truth is, our real character often shows up when we’re tested—whether in moments of power, pressure, hardship, or even unexpected joy. 

 

Social experiments peel back those layers, not just to watch others, but to help us all understand ourselves a little better. In a social experiment, individuals or groups are placed in everyday scenarios, and their reactions, decisions, and behaviors are observed revealing the individual as a mirror —not the polished version we show online, but the reflection of who we truly are in real situations.

 

 

HOW SOCIAL EXPERIMENTS HELP CONFIRM PSYCHOLOGICAL THEORIES

 

Psychologists often come up with theories about how people think, feel, and behave. But theories aren’t enough on their own—they need to be tested in real life to see if they hold true. That’s where social experiments come in. The echoes foundation media team was at UNILAG last week for a period stain and open mic session.  

 

The period stain experiment was designed to see how people really feel about menstruation. By placing a visible stain in a public setting, we observed how others reacted. The goal wasn’t just to watch reactions, but to uncover the hidden attitudes and biases that still exist around something so natural. In doing so, the experiment opened up space for empathy, conversation, and a better understanding of what many experience every month.

 

The phone a friend session was created as a safe space for people to speak up about how much they love their friends. It helps to best examine how phone calls provide emotional support and comfort during difficult times and investigate how people use phone calls to maintain relationships and build connections. It also shows who people call and most importantly what they discuss on the phone with their friends. 

 

WHY DO SOCIAL EXPERIMENTS MATTER?

 

Social experiments aren’t just interesting to watch—they have a real purpose. Psychologists often use them to test and confirm ideas about human behavior, like how we trust, how we follow the crowd, or how we treat people who are different from us.

 

At Echoes Foundation, we take this beyond theory. Through our social experiments, we aim to:

 

1. Challenge opinions: Putting common beliefs to the test and showing what really holds true.
2. Shift perceptions: Helping people see others or communities in a new light.
3. Educate through entertainment: Making big lessons about human behavior easy to connect with—and fun to watch.

 

Our goal is simple: to prove or disprove the common notions of people while maintaining conversations that inspire real change.

 

Join the Conversation

 

What kind of social experiments would you love to see us try next? Share your ideas in the comments—we’d love to hear from you! And don’t forget to follow Echoes Foundation so you don’t miss out on the journey.

 

 

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